Hi, I’m Lindsay.
I’m an independent, deadline-driven, yet easygoing content developer and copywriter with 15 years’ experience building cross-platform brand narratives grounded in campaign strategy and tied to measurable metrics. I have a way with words and take a great deal of pride in wielding them well.
Superpower: Embedding across teams to absorb overall vision and translate into platform-specific concepts while nailing brand voice and driving audience engagement with minimal hand-holding.
Experience with: Web, mobile, written, and video training materials, marketing communications, product pack copy, executive communications, and copyediting.
Passions include: The oxford comma, the em dash, proper adverb usage, collaborative problem-solving, and colleagues that inspire and push me to grow.
My Approach
With over a decade of experience in sales and marketing roles within major CPG organizations, I understand the urgency of getting copy right—quickly and effectively. I also know that in the time it takes to create a fully fleshed-out brief, teams often feel they could have written the copy themselves.
That’s where I bring a strategic advantage.
Instead of a lengthy back-and-forth process, I absorb your brand voice, objectives, and key messaging in real-time—through existing materials and a focused conversation. Then, I deliver high-impact copy that feels like it came straight from your internal team, but with the clarity, persuasion, and polish of an expert.
Clients trust this process because it saves time and elevates their messaging, with minimal revisions required. If you’re looking for seamless, strategic copywriting that delivers results, let’s connect.